Outdoor LED Advertising Helps Search For Missing Children
Saturday, September 27th, 2008SAGINAW, Mich. — Parents of abducted children will now have another outlet to help bring their child home safe.
June 3, 2008, many Advertising Company tested a new initiative to distribute Amber Alerts on its digital billboards.
The alerts can be displayed to the more than 800 digital billboards nationwide, including four in Bay City and Saginaw.
“Digital billboards are on the cutting edge of outdoor advertising technology and are uniquely suited to purposes like Amber Alerts,” said Nancy Fletcher, Outdoor Advertising Association of America’s president and CEO.
The new LED billboards will help notify as many people as possible about recent child abduction, and provide more information that can help in the search for the abducted child, suspected abductor or suspected vehicle.
The Amber Alert Program was founded in 1997 and named in honor of Amber Hagerman, a 9-year-old who was abducted and murdered in Arlington, Texas, in 1996.


